Your Business Phone Number: People Like Doing Business with Real People

by: blog-editor2 , July 29, 2010

Fast, efficient, and quick service is the byword in today’s corporations. Unfortunately, when something goes wrong, it is not always possible for businesses to handle complaints and concerns quickly. For example, issues may need to be analyzed and verified before a solution can be found. It is important to remember that the business transaction does not stop with the sale – your relationship with the customer goes on through your product’s lifetime. That is where your business toll free phone number comes in.

The business phone number is not only for your communication with employees, suppliers, and investors; it is also central to making your business accessible to your customers. Unfortunately, many companies today are increasing their profits by providing mediocre service. Customer support agents read from a script when answering client concerns, and they never really “connect” with the customer on a personal basis. By becoming a “real” person, you have the chance to make your company stand out.

You have the advantage when you answer customer complaints in a straightforward manner. Encourage your customer service team to take the time to understand the caller’s issue, be as forthcoming as possible, and provide crucial details. Customers appreciate when they see that companies are truly concerned about their well-being. Reading from a script is sometimes acceptable during the initial part of the conversation, but as the conversation goes on, remember that people like doing business with real people, not scripts or voicemails.


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