Winning Customer Strategies Through Toll Free Numbers

by: Custom Toll Free , July 2, 2012

Can toll free numbers really deliver more engagement, higher conversions, and improve customer loyalty and retention?
Entire books could be written on the many benefits of utilizing toll free numbers and the plethora of strategies businesses incorporate with them to maximize performance and profits in every area of their organizations. But let’s focus on three that can be rolled out for better results in the next two weeks…
1. Improving Loyalty with Better Customer Service
Toll free numbers are the ideal tools for enhancing customer service to build more loyalty. While some giant corporations have alienated customers with ridiculous phone systems with endless loops and terrible service others have come full circle, realizing making live contact easier can instantly boost customer satisfaction and the premium that can be put on a brand. Even the smallest business can combine outsourcing and the best toll free forwarding options for industry dominating customer service.
2. Engagement
“Engagement” is all the rage today but few are actually really accomplishing it. Getting online conversations going is important but how much better is it to drive live prospects to your phone agents? Fronted by direct mail, display, print, social, email and press release campaigns, live consumers can be driven to toll free hotlines for competitions, promotions and other events of special offers.
3. Conversions
Used as the ultimate split testing tools, toll free numbers alongside Google’s new “Content Experiments” features can be used to develop campaigns which really deliver what customers want most, while driving conversion rates and maximizing marketing ROI. Add to this the fact that toll free numbers have proven to reduce chargebacks by up to 50% and add in a good shopping cart abandonment system and profit margins and revenues could be pushed far beyond expectations.


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