Toll Free Tactics that Will Make Your Week

Toll free numbers represent one of the most cost effective marketing strategies available to small business owners. Small businesses can better connect with your valued regular customers, as well and attract new customers to your small business. Toll free numbers also provide you with the benefits of stronger brand awareness and credibility that builds trust. The question is not whether to acquire toll free numbers, but rather choosing the toll free tactics that will make your week.

Where Everybody Knows Your Name

You want your small business name to roll off the tongue of regular customers. Name recognition translates into word-of-mouth advertising, increases customer counts, and bolsters your small business bank account. You do not have to spend hours hand wringing over choosing a tool free number vanity number. Simply create a name that matches your business. For example, a barber can utilize 1-800-HAIRCUT and a baker can create 1-800-PASTRIES, with only the first seven letters dialed by customers.

Match a Toll Free Number with a Promotion

Toll free numbers do not have to be permanent fixtures of your small business. One of the best toll free tactics that will make your week involves matching a toll free number with a store or online promotion. You dedicate catchy vanity numbers for a weeklong special or one-day only contest. Staff the phones with your best customer service professionals to provide customers with detailed information about the promotion. Small business promotions provide you with a great opportunity to describe your small business products and services.

What You Don’t Know CAN Hurt You

Acquiring toll free numbers is only the start of your new marketing strategy. You also need to know where your small business calls originate in correspondence with each advertising campaign. Dynamic phone tracking is an online service that provides small business owners with detailed data that demonstrates the origin of each toll free call. You create a toll free number for an advertisement and use the origination data to set up similar future advertising campaigns. Dynamic phone tracking eliminates the shotgun approach to marketing and replaces it with targeted advertisements.

Selecting toll free tactics that will make your week does not require a lot of brain racking or financial resources. There are also enhanced services available with Custom Toll Free that can help change your marketing program into a veritable revenue-generating machine. Learn more about toll free numbers by contacting us online or by phone at 1-800-CUSTOMIZE.