Should I Get a Vanity Number For My Business?

Should you get a toll free vanity number for your business, or is all the noise about these premium business phone numbers just hype?

Why Get a Vanity Number for Your Business?

Many would argue that your business can’t be taken seriously without a vanity number but the real, tangible benefits of toll free numbers go way beyond looks.

Vanity numbers are fantastic branding tools and are one of the cornerstones of any great brand. Part of this is making a business more memorable but the instant credibility these phone numbers offer also mean more trust which makes closing the deal, building partnerships, and reducing chargebacks easier.

Of course the biggest motivation for most to utilize vanity numbers is maximizing marketing ROI through the increased response and conversion rates they are known for offering. Yet, the advantages of flexible call routing and forwarding and their impact on streamlining and reducing operation expenses.

Why Not to Get a Vanity Number

There are three main excuses business owners use for not acquiring vanity numbers. The most common is certainly the expense. However, while some high profile vanity numbers have gone for six or seven figures, entrepreneurs can now harness their power from just a few dollars a week.

Some might argue that they just want to stay local and don’t need the bigger look a toll free number can give. However, new toll free plans can allow businesses to save by reserving local use of the best toll free numbers.

The last is that some say they can live without them. While this may be true temporarily, it is not the mindset of a successful business owner. Unless you are harnessing the maximum possible ROI and margins your competition will overtake you, it is just a matter of time.

The Bottom Line

If you are serious about making it work and want to build the best business you possibly can, never mind bringing in more money and doing it the easy way, you can’t really afford to be without a vanity number. In fact, many have soared to the limelight and market dominance on the backs of their toll free numbers alone.