What to Avoid in Choosing a 1-800 Number by: blog-editor2, March 22, 2010 Choosing a 1-800 number is a great advertising method that boosts conversion rates and increases brand awareness. By your choosing the numbers that correspond to your business, whether it is the brand name or the product itself, customers will find it easier to remember who and what number they should call. For example, if you are selling motorbikes, it would be a good idea to choose a vanity number that looks like 1-800-BIKE. Read More
Toll Free Service And Telemarketing by: blog-editor2, March 19, 2010 Toll free service and toll free numbers are becoming more important in telemarketing than ever. Despite increased restrictions and tougher implementation and fines involved with the FTC and the Do-not-call list, telemarketing companies continue to sprout up and grow worldwide. Many of these new or growing call centers are located outside of the US or involve remote sales teams. Read More
Get Instant Credibility with Vanity Numbers by: blog-editor1, March 15, 2010 Consumers trust companies that they can easily reach by phone. It gives the impression of reliability, efficiency, and customer service. Both big corporations and small businesses use vanity numbers to build a strong brand. Customers invariably believe that a company is a stable one when it doesn’t scrimp on their expenses. Read More
Custom Toll Free Expands Affiliate Program With New Search Tools for Vanity Toll-Free Phone Numbers by: blog-editor1, March 9, 2010 The affiliate portal now includes several widgets that locate numbers and provision rev-share programs. The search technology is optimized for high traffic sites to sort through thirty-five million records with a small footprint to get a toll free number. Read More
Reverse Phone Lookups And Other Spying Tools by: blog-editor1, March 8, 2010 There are numerous reasons you may be wanting to utilize a reverse phone lookup these days. Whether you are checking up on someone, checking on your employees or business associates, or even looking for a number to acquire and use for your business, a reverse phone lookup is often the best and most revealing way. Read More
1800 number – Differentiating yourself from the competition by: blog-editor1, March 2, 2010 There are a wide range of ways that a 1800 number can help you with differentiating yourself from your competition. Those businesses and business owners who do not see the value and need for a toll free 1800 number are doing themselves a great dis-service. These 1800 'vanity' numbers aren't just about ego – studies have shown that selecting the right toll free number for your business can increase the response rates of your advertising efforts by 300% and can increase your sale between 20-200%! Read More
Toll Free Number Quality- What Works? by: blog-editor1, March 1, 2010 When running an ad campaign it's easy to grab any readily available number, but have you thought about the effect this may have on conversion rates? In this economy conversion rates are becoming increasingly important. Conversion rates measure each campaign's effectiveness and more importantly the effectiveness of each marketing dollar spent. Read More
Custom Toll Free Appoints Rick DeCamp Vice President of Business Development by: admin, February 15, 2010 Custom Toll Free recently announced the appointment of Rick DeCamp as vice president of business development. In his new position, DeCamp will lead product marketing and business development for a new line of business centered on e-commerce technology solutions."We’re excited to have a marketing and business development executive of Rick’s caliber join our management team," said Michael Evans, president and chief operating officer of Custom Toll Free. "Given his deep and highly successful experience, we know Rick will make a significant impact on our business and product strategy, and help us continue the company’s rapid growth trajectory." Read More
Recent Study Indicates Consumers Recall Vanity 800 Numbers 45% Better than Websites by: admin, February 5, 2010 800 Response and Infosurv recently commissioned a study that looked at the habits of 1,000 consumers when they were presented with an advertisement that contained a toll free number and a web address. They found that consumers were 45% more likely to remember the vanity toll free number of a company rather than its website. In one instance, a fictional ad for an auto dealer called Bayside Auto Sales presented a vanity toll free number of 800-new-auto and a website of baysideautosales.com. Respondents were 52% more likely to remember the vanity number over the website, even though the website reflected the exact company name of the auto dealer. Read More
What Are The Uses of Toll Free Numbers? by: admin, January 29, 2010 After Google Voice from last week, I wanted to get back to the basics and describe some of the uses, both standard and more complex, that consumers and businesses can put to toll free numbers. I’ll touch further on consumer use of vanity toll free numbers in a future article, but first, let’s discuss what toll free numbers can do for your business. Read More