How to Capitalize on Small Business Saturday

Since 2010, the day that promotes small businesses falls on the Saturday that immediately follows Thanksgiving. This day was established in order to help jumpstart the economy and help small business owners get back in the black on the Friday after Thanksgiving and continue with the momentum on the very next day: Small Business Saturday. You can celebrate small business Saturday in a number of ways, including acquiring toll free numbers that help customers identify your small business.

Become a Hero on Small Business Saturday

It’s no secret small business owners seemingly have to act like heroes in order to successfully run a business. In fact, one of the primary messages presented by American Express on Small Business Saturday revolves around the hero status assumed by most small business owners. Capitalize on Small Business Saturday by donating some of the sales generated that day to one of your favorite causes. Sponsor a local youth sports team to show how much you care about your community. Long hours and myriad sacrifices make you the small business hero of your neighborhood.

Saturate Social Media

Make Facebook, Twitter, Pinterest, or whichever social media platform that works for your small business an integral part of your Small Business Saturday marketing strategy. Send out tweets and other concise messages and posts about what customers can expect from your small business. Leverage your small business Facebook wall with reminders about Small Business Saturday and create a page that highlights the promotions that you plan to run. Saturate social media to capitalize on Small Business Saturday.

Acquire Toll Free Numbers

With each passing year, a growing number of consumers become aware of Small Business Saturday. Take advantage of the exposure by dedicating toll free numbers that help commemorate the special day. The numbers can associate with special promotions that offer your loyal customers steep discounts. You can acquire toll free numbers that promote a contest that rewards customers. The options are endless when it comes to acquiring toll free numbers to capitalize on Small Business Saturday

Toll free numbers provide several benefits for your small business that include enhanced customer recognition. Memorable toll free numbers roll off the tongues of your regular customers, as well as create credibility for your small business brand. Make acquiring toll free numbers a vital marketing strategy on Small Business Saturday.