Free Advice & Entrepreneurial Education Sessions from Small Business Week 2013 by: Custom Toll Free, June 24, 2013 As the nation’s 50th Small Business Week comes to a close, we reflect on the changes that face small business. While it’s true that America is built upon the foundation of millions of small businesses in this country, what is not often recognized is the monumental effect these businesses have upon our economic stability as a nation. Small businesses make up our economic system as a whole and certainly support our local communities. Read More
New Technology Levels Playing Field for Small Business Owners by: Custom Toll Free, June 14, 2013 What technology should you be getting your hands on to take on bigger competitors? Monday sees the start of the SBA’s 50th annual National Small Business Week in Seattle, WA. This year it seems small businesses have even more to celebrate as evolving technology equips them to take on even the biggest and best funded corporate giants. While economic uncertainty may have held some back over the last year, entrepreneurs seem to have decided to create their own futures. They aren’t just dipping their toes in the water, they are dragging that bull by the horns, creating new jobs as they go, and forcing improvement in the economy. Read More
The Advantage of A/B Testing for Direct Response Marketing and your Vanity Toll Free Number by: 00juno, June 13, 2013 A/B testing exists in almost every facet of everyday life. Maybe you wear a different hat, scarf or blouse to see if a blind date goes differently. Maybe Pepsi wants to see if they can sell more cans rocking their 1970’s-1990’s look. Maybe a certain baseball or basketball team wants to see if they can win more wearing their throwback uniforms from decades past. Read More
How Your Small Business Can Publish More Advertising for Less by: Custom Toll Free, June 12, 2013 There are many instances in which the digital age has opened the door for small business to compete with larger companies and even meet on some of the same playing fields. The following are a list of low priced methods to promote your startup or small business without breaking the budget while preserving your brand and level of professionalism. Run a special contest or promotional give-a-way-tie in to monthly communication This is something that is fairly simple and can be an inexpensive way each month to give you a reason to stay in touch with a customer base that you may have not had a reason otherwise to contact every month. Any solid reason for keeping the lines of communication open between you and your customer base is worth its weight in time and energy spent to bring a possibly large return. Read More
How Vanity Toll Free Numbers Boost Communications and Break Barriers by: 00juno, June 11, 2013 Does your technology create barriers, separating you from audiences and businesses from whom you could greatly benefit? Many of today’s technological trends feature Smartphone apps capable of ordering pizzas, voting for the next American Idol, shopping for clothing or even groceries. We’ll admit, some of them are really cool but aren’t for everyone. If you’re a small business counting every commission and every customer as a means of survival, sometimes excluding those who don’t succumb to all the technological trends can prove detrimental to your operations. Chances are that customers with language barriers or disabilities are always going to feel singled out. This could be due to age, a physical or mental disability, or living conditions that keep them from bringing their business to you. Unfortunately, many businesses stay on one side of the barrier, opting to turn them away. But if you can bridge those gaps, you can turn those shrugs into sales. Read More
Why Does a Doctor Need a Toll Free Number? by: 00juno, June 6, 2013 You’re a medical provider in what is now a changing world. Once upon a time, doctors, dentists, physicians, and other healthcare providers could just put a sign up in the middle of a plaza and see business grow through the natural progression of word of mouth. But in this day and age, the fight to attract new patients, while keeping existing ones, demands a more aggressive and accessible approach. Now you need a Facebook, Twitter, and even a few positive reviews on various sites just to get established. Read More
The Benefits of Google Glass and Click-To-Call for Your Vanity Toll Free Numbers by: 00juno, June 4, 2013 This new technological debate has been going on for the last few months: What exactly is Google “Glass”? Even search engine experts have been scratching their heads at the thought of it: Google Glasses? Luckily Google’s great minds have chosen a few thousand or so to rock out a pair in the real world. We are getting ready to see just what these pair of frames can bring to our already technologically savy. By dialing a special 800 toll free number and entering a specific code, the “chosen” ones can get their hands on this game-changing prototype. Read More
Warning: You Are Losing Money if Your Small Business Isn’t Embracing the Digital Age by: Custom Toll Free, May 31, 2013 As a small business owner, you are pulled in many different directions, you are wearing multiple hats each day, and you are trying to make money. However, what if we told you that you are losing money if your business isn’t embracing the digital age? What does this even mean? Your business should have at least these three things: a fully operational website, an attractive and reputable brand, active social media presence, and a vanity toll free number. First let’s discuss the ways to realistically accomplish the online portion while still having time to run your business. Remember, once you’ve defined your brand you can move forward into updating your web offering and utilizing your social networks. Updating your web offering: Read More
Why Bundle Toll Free Services With Your Own? by: Custom Toll Free, May 24, 2013 Why consider bundling toll free services with your own? Toll free numbers and the robust, yet flexible call routing options they provide are clearly in high demand today. The direction business and technology trends are headed in will make them only more essential and desirable in the future too. Toll free services are needed by all businesses that are serious about making it. This applies to brand new startups needing vanity numbers for branding, while existing businesses constantly require new batches as they expand or diversify, and for split testing marketing campaigns. Read More
Optimizing Your Call Tracking For More Connections and Conversions by: 00juno, May 23, 2013 The purpose of call tracking is to understand why customers are calling you, what they are looking for, and how you can strengthen your marketing message. Whether or not your business relies on the use of phone calls and call tracking, phone calls matter. There are still many businesses today that process their orders through phone calls at a higher volume than through a website. As much as an attractive website design displaying all your awesome features is necessary, so is accessibility. So how can you get a few more calls, a few more sales, and a few more indicators for your call tracking services? Read More
