Leveraging Resources to Grow Your Small Business Venture by: Custom Toll Free, July 1, 2013 How can you leverage other resources to grow your own small business? Running and growing a business certainly involves resources. Each resource has a key component and must be followed through to the end in order to really see results. Of course, all business owners want an opportunity to brag and let everyone know how great their company is and that customers should be doing business with you. However, even if you are just starting out and maybe don’t offer a whole lot to earn bragging rights for yet, don’t get discouraged. There are still plenty of ways to capitalize on opportunities to get ahead… Use events like National Small Business week that we just saw a couple weeks ago to push out fresh, trending content and get found on the web. This should be a time when consumers are being encouraged to support local small businesses and be made aware of the importance of loyalty to local entrepreneurs in order to prop up and fuel the local economy. Read More
5 #Small Business Saboteurs #Entrepreneurs Must Guard Against by: Custom Toll Free, June 30, 2013 This is an amazing time to launch a small business, but if entrepreneurs aren’t careful these nasty little gremlins will take them down from the inside… Don’t let these fatal missteps derail your plans for small business success: 1. Micromanaging If you are micromanaging, then you are your own worst enemy. Your staff will be miserable and bitter, held back from their best work, and you will continue to entertain yourself with meaningless busy work instead of focusing on the really important money making and strategic stuff. Pinch yourself every time you catch yourself in the act and change that bad habit. 2. Lack of Systems Lacking systems is a recipe for failure. Entrepreneurs must realize that systems are the secret to better time management, increased ROI on staffing, and minimizing the odds of errors. 3. Not Tracking Trends Read More
Why Businesses and Customers Need 800 Numbers by: 00juno, June 27, 2013 The purpose of 800 toll free numbers is to boost communications between the customer and the business; not just in having businesses pick up the tab, but also in protecting customers from phone companies. 1-800 numbers function under a large framework designed to protect both consumers and businesses, ensuring that phone communications remain reliable and affordable. A generation or so ago when 800 numbers were first implemented, long distance rates for telephone calls were very high. The reason 800 toll free numbers became popular is because they are a way for businesses to help customers and to bring in more call volume and possibly more sales and conversions. Throughout the 1970’s and 1980’s, the vanity number became a sign of trust. In fact, it became a staple in direct response marketing which is still successful in many marketing campaigns. 800 toll free numbers still function as an efficient, cost-effective and convenient medium today. Read More
Custom Toll Free Announces BOGO Special for Toll Free Number: Get a Toll Free Number for July, no charge for August. by: 00juno, June 25, 2013 Summer is here, and whether or not your business depends on seasonal sales, Custom Toll Free’s got some seasonal savings for you. Throughout the month of July, get a toll free number with Custom Toll Free and you’ll get August completely free. Knowing how valuable 800 toll free numbers are for businesses, we’re giving our July customers this special as our way of giving them a “head start” on sales with a complete month at no charge. Through the trends, times, and ages, toll free numbers remain one of the most reliable and accessible means of communication; not to mention a branding method you simply can’t afford to miss. Once you see an 800 number with a vanity spelling relating to a business’ name, industry or flagship product or service, you know that very instant the business is doing something. Why not give your business the same? And with this special deal, get a number in July, brand it, promote it, love it, and we’ll give you the next month entirely free so you can kick back and watch the returns come knocking. Read More
Free Advice & Entrepreneurial Education Sessions from Small Business Week 2013 by: Custom Toll Free, June 24, 2013 As the nation’s 50th Small Business Week comes to a close, we reflect on the changes that face small business. While it’s true that America is built upon the foundation of millions of small businesses in this country, what is not often recognized is the monumental effect these businesses have upon our economic stability as a nation. Small businesses make up our economic system as a whole and certainly support our local communities. Read More
The Advantage of A/B Testing for Direct Response Marketing and your Vanity Toll Free Number by: 00juno, June 13, 2013 A/B testing exists in almost every facet of everyday life. Maybe you wear a different hat, scarf or blouse to see if a blind date goes differently. Maybe Pepsi wants to see if they can sell more cans rocking their 1970’s-1990’s look. Maybe a certain baseball or basketball team wants to see if they can win more wearing their throwback uniforms from decades past. Read More
How Your Small Business Can Publish More Advertising for Less by: Custom Toll Free, June 12, 2013 There are many instances in which the digital age has opened the door for small business to compete with larger companies and even meet on some of the same playing fields. The following are a list of low priced methods to promote your startup or small business without breaking the budget while preserving your brand and level of professionalism. Run a special contest or promotional give-a-way-tie in to monthly communication This is something that is fairly simple and can be an inexpensive way each month to give you a reason to stay in touch with a customer base that you may have not had a reason otherwise to contact every month. Any solid reason for keeping the lines of communication open between you and your customer base is worth its weight in time and energy spent to bring a possibly large return. Read More
How Vanity Toll Free Numbers Boost Communications and Break Barriers by: 00juno, June 11, 2013 Does your technology create barriers, separating you from audiences and businesses from whom you could greatly benefit? Many of today’s technological trends feature Smartphone apps capable of ordering pizzas, voting for the next American Idol, shopping for clothing or even groceries. We’ll admit, some of them are really cool but aren’t for everyone. If you’re a small business counting every commission and every customer as a means of survival, sometimes excluding those who don’t succumb to all the technological trends can prove detrimental to your operations. Chances are that customers with language barriers or disabilities are always going to feel singled out. This could be due to age, a physical or mental disability, or living conditions that keep them from bringing their business to you. Unfortunately, many businesses stay on one side of the barrier, opting to turn them away. But if you can bridge those gaps, you can turn those shrugs into sales. Read More
Daily Deals for Small Business Owners by: Custom Toll Free, June 8, 2013 Foursquare has just announced a new small business marketing tool aimed at mobile customers, but how entrepreneurs use the phone and social media could all be changing rapidly. After DailyDealMedia.com and 24/7 Wall St. listed Living Social as one of the major brands that may disappear by next year, and Facebook got out of the game, many got the impression that daily deals were dead. Read More
Why Does a Doctor Need a Toll Free Number? by: 00juno, June 6, 2013 You’re a medical provider in what is now a changing world. Once upon a time, doctors, dentists, physicians, and other healthcare providers could just put a sign up in the middle of a plaza and see business grow through the natural progression of word of mouth. But in this day and age, the fight to attract new patients, while keeping existing ones, demands a more aggressive and accessible approach. Now you need a Facebook, Twitter, and even a few positive reviews on various sites just to get established. Read More