#Technology Wars: Will #Google Glass Kill Off #Apple’s iPhone? by: Custom Toll Free, February 22, 2013 Google is set to seriously disrupt the tech world and advertising industry with Glass. So will it be the end of the iPhone for good and what other lessons are here for business owners? Read More
Facebook Gets into Search Marketing, Kind of… by: Custom Toll Free, January 16, 2013 Is this the end of Google's reign or the end of social media marketing? Yesterday Facebook rolled out the much hyped product launch of a new search engine. So why all the noise and why are so many media outlets completely ignoring the story? Read More
Marketing Strategy: #Technology Killed the #Landline by: Custom Toll Free, December 31, 2012 #Telephone trends have changed dramatically altering advertising effectiveness and spurring new marketing strategies, but the sweet spot of the future might not be where you think! Read More
Tech & Retail Wars in 2013 by: admin, December 26, 2012 The battle for retail dollars is set to be fiercer than ever in 2013. Will your tech keep you on top of the game or see you become a victim in the next twelve months? Reports put the 2012 holiday sales season as the worst on record since 2008, despite deep discounts and offers beginning even before Black Friday. If this trend continues into the New Year, then only the strong will survive. Read More
Tech & Retail Wars in 2013 by: Custom Toll Free, The battle for retail dollars is set to be fiercer than ever in 2013. Will your tech keep you on top of the game or see you become a victim in the next twelve months? Reports put the 2012 holiday sales season as the worst on record since 2008, despite deep discounts and offers beginning even before Black Friday. If this trend continues into the New Year, then only the strong will survive. Read More
#Technology: #Facebook Starts Charging Marketers to Send Messages by: 00juno, December 21, 2012 Yesterday Facebook began testing a new fee for sending messages to anyone outside of a user's immediate network of friends. More than just turning more brands off of using the social platform as a marketing tool, this signals a major shift needed to keep today's startup culture alive and a new marketing strategy for those who have been investing in social media marketing. Read More
Reasons Why Vanity Numbers Are Great For Outdoor Advertising by: Custom Toll Free, December 17, 2012 Despite the noise surrounding the mobile marketing and device war, outdoor advertising is becoming increasingly important and powerful for marketers. For those who want to achieve the maximum benefits and achieve the highest ROI from their outdoor campaigns vanity numbers are a must. Vanity numbers and outdoor advertising by the digits: Read More
Holiday Marketing: ROI vs. Response Rates by: Custom Toll Free, December 5, 2012 Many businesses are turning up the heat on their direct marketing for the holidays or are at least busy planning and crafting marketing strategy for the New Year. Unfortunately many are still focusing on the wrong metrics. Read More
#Technology Breakthrough Puts Power of the Cosmos in Marketers’ Hands by: Custom Toll Free, November 30, 2012 New network science research plots a path to major brain and tech developments by linking our minds, the universe and the Internet. Read More
New Blackberry #Technology: Lessons in Maintaining Market Share by: 00juno, November 16, 2012 Following on from the success of the BBM app, RIM announces free Wi-Fi calls, but is this another Apple like case of too little too late? The Skype like BBM Voice enables these Wi-Fi calls between Blackberry customers, encouraging brand loyalty, and making it more difficult for businesses to break from the service ahead of the Blackberry 10 launch in 2013. Read More