8 Catastrophic Content Marketing Mistakes by: admin, March 27, 2014 Content marketing involves the creation of fresh, relevant content that utilizes the keywords potential customers use to find your small business online. This is the good news. The bad news, […] Read More
How to Tame the Entrepreneur Zombie by: admin, March 18, 2014 Another 18-hour day has come and gone. You look in the mirror and notice subtle changes in your appearance. Your head tilts slightly to the right and your eyes appear […] Read More
Break Out From a Crowded Field with Crowdfunding by: admin, March 11, 2014 Since the financial meltdown of 2007-2008, small business owners have found it difficult to obtain financing to grow their small businesses. Entrepreneurs and small business owners who struggle to meet […] Read More
Information Overload: 5 Fool Proof Ways to Master Your Email by: admin, March 6, 2014 Can you guess about how much time you spend on email each day? A couple hours? Half the day? We spend more time on email this day and age than […] Read More
4 Ways Small Businesses Are Using Technology Wrong by: admin, February 25, 2014 Small Business Technology; Toll Free Vanity NumbersSmall business technology levels the playing field between small business owners who operate on tight budgets and large corporations that seemingly have an […] Read More
How Entrepreneurs Can Enjoy the Quality of Life by: Custom Toll Free, February 21, 2014 The advantages of running small businesses far outweigh the disadvantages. However, many aspiring entrepreneurs fall into bad habits, from allowing stress to consume them, abandoning their personal lives, or even failing to implement visions and meeting goals. There never seems to be enough hours in the day to accomplish what you need to accomplish. You may think you require a boot camp session in entrepreneur 101, but instead you can follow some simple lifestyle tips to get your body and mind on the right small business track. Exercise Read More
Small Businesses Get “Gritty” With It by: Custom Toll Free, February 5, 2014 Small business operators have myriad ways to measure the success of their small businesses. Of all of the metrics used to gauge small business success, sales and marketing invariably appear near the top of the list. However, do you know that you can measure sales and marketing by using a methodology that does not include dollars and cents? You can measure small business growth in terms of grit. What is Grit? Dr. Angela Duckworth has spent time and money researching grit. The University of Pennsylvania professor defines grit as "sticking with things over the long term until you master them." She adds that gritty people approach success as a marathon, not a sprint. Grit represents resilience, perseverance, and dedication. In the world of small business, grit has several applications to sales and marketing. Read More
What Does Your Small Business Model and Entrepreneurial Mindset Have in Common? by: 00juno, January 24, 2014 When new small business owners contemplate on how to structure their enterprises, there are several models they can choose from. Most model options depend on legal status, as well as how the small business operators structure their organizations. However, most business experts do not consider entrepreneurship to be a business model. Yet many small business owners mistakenly refer to their operations as entrepreneurial endeavors. But the cold, hard truth is entrepreneurship starts and ends in the brain and not everyone has what it takes to become a thriving entrepreneur. It's in Your Head Read More
Best Business Strategy for Success—Domain Name With Matching Toll Free Number by: Custom Toll Free, January 20, 2014 For businesses to gain and maintain a competitive edge in this “comeback” economy, it is no secret that every company needs a website. Whether you are selling from a retail storefront or primarily online, your web presence is an important aspect in establishing your business brand—and that sells! The first step in promoting your brand is to understand what it is and who you target. Understanding Brand Marketing Read More
Improving Small Business Awareness By Solving Problems by: 00juno, December 24, 2013 Marketing is a broad term, but its meaning is very simple. Marketing is all about awareness and solutions. Regardless of whether you are marketing tangible goods or professional services, marketing should provide a solution to customer problems. Here is what you can do to effectively address customer concerns in your marketing strategy. So what are the problems that you can solve? This is the question that every small business owner should be able to answer. First things first: If you don’t know your customers’ problems, then how can you build an effective marketing strategy? And secondly, if you don’t know how to address customer problems, then you won’t earn their trust. Read More
