Back in business: Why phones are more important to marketing than ever by: Custom Toll Free, June 6, 2017 There was a time when marketers feared call marketing was over and done with, slated to be replaced by the gargantuan growth of digital advertising. Not even close. Thanks to […] Read More
Trade show 101: 8 tips for optimizing leads at your next event by: Custom Toll Free, May 30, 2017 At their best, trade shows can be inspirational, educational and energizing. You come home with new knowledge, ideas for improvement and a set of really good sales leads. At their […] Read More
Stage management: Understanding the steps of the consumer buying process by: Custom Toll Free, May 23, 2017 As marketers continue to drill down into how best to engage with key customers, they’re taking a closer look at what happens at each stage of the buying process — […] Read More
Word wizardry: Tips for choosing the best vanity number for your brand by: Custom Toll Free, May 2, 2017 Often, the simplest marketing messages are the most memorable. After all, in this age of digital cacophony, the average human attention span is now 8 seconds — less than that of […] Read More
Text-enabled numbers: Another tool in your communications belt by: Custom Toll Free, March 28, 2017 If your company’s toll-free number isn’t enabled for text messaging, you could be missing out on an important channel for customer communications — especially millennial communications. As of 2015, a […] Read More
From solopreneur to small biz: Tips on making the leap by: Custom Toll Free, March 21, 2017 Perhaps you’ve been running a successful “solopreneurship” for years, making a good living, but working your hind end off because you’re responsible for all tasks involved. If that sounds familiar, […] Read More
Robots solving problems? How chatbots help call center workers by: Custom Toll Free, March 14, 2017 Marketing industry analysts say chatbots are the new apps, and this year the talkative online tools are slated to make big inroads into increasing efficiency within customer service functions. More […] Read More
Put me in, coach: 9 tips for finding a great biz adviser by: Custom Toll Free, March 7, 2017 Hiring a business coach can go a long way toward helping you recognize the gaps in your business strategy and solve workplace issues. That said, finding a coach you can trust […] Read More
Dial and smile: 10 steps toward better customer experiences by phone by: Custom Toll Free, February 28, 2017 The ability to provide your customers pleasant and rewarding business experiences is rapidly becoming a competitive differentiator. In a recent survey of B-to-B companies, for example, 43 percent of respondents […] Read More
Small fish in a big pond? Make these business moves to boost credibility by: Custom Toll Free, February 21, 2017 Small businesses may be the drivers of the U.S. economy, but few of them got that way by calling attention to their size. These days, 99.7 percent of U.S. companies employ […] Read More
