Top Five Reasons Your Business Needs a Vanity Number Toll Free by: 00juno, August 13, 2013 A common question businesses ask about vanity numbers toll free is what do they do for your business? The advantages are endless. In fact, this answer could actually contrive the pages and depth of an entire nonfiction novel, all things considered. We will spare you the hours of research, however, and just summarize the top five advantages to having your own number that allows customers to easily reach you without incurring any charges. One: Brand Yourself Branding has never been more important than it is today. Which legal firm do you think has a better brand: the one that uses 1800-LAWYERS or the one that uses 1800-RANDOM NUMBERS? Which number is more easily recalled? Obviously, the first vanity number is far easier to recall, and also serves as brand for that hypothetical law firm. Two: Customer Convenience Read More
Are You Missing the Call-to-Action? Some Tips for your Social Media and Vanity Toll Free Number Branding by: 00juno, July 2, 2013 What does the perfect marketing campaign consist of? Maybe it’s actively using Facebook or Twitter, or Pinterest’ed people in your product, or even what we love most: a vanity toll free number spelling out exactly what they need and what you do best. While it may not be everything to get the calls you want from customers, sometimes lost in the shuffle of catchy slogans and charming spokespersons is the simple gesture: the call to action. Imagine for a moment a world without customer service. This could be as costly as introducing yourself without a handshake. But it goes beyond green and red buttons and the “Call Now” taglines at the end of your advertising. Review your social media accounts and posts to make sure you’re getting your message right. Here are a few pointers: Read More
5 #Small Business Saboteurs #Entrepreneurs Must Guard Against by: Custom Toll Free, June 30, 2013 This is an amazing time to launch a small business, but if entrepreneurs aren’t careful these nasty little gremlins will take them down from the inside… Don’t let these fatal missteps derail your plans for small business success: 1. Micromanaging If you are micromanaging, then you are your own worst enemy. Your staff will be miserable and bitter, held back from their best work, and you will continue to entertain yourself with meaningless busy work instead of focusing on the really important money making and strategic stuff. Pinch yourself every time you catch yourself in the act and change that bad habit. 2. Lack of Systems Lacking systems is a recipe for failure. Entrepreneurs must realize that systems are the secret to better time management, increased ROI on staffing, and minimizing the odds of errors. 3. Not Tracking Trends Read More
Building Your Small Business Brand by: Custom Toll Free, May 29, 2013 Often small business owners hear of the importance of “building your personal brand,” yet many wonder as a busy business owner just exactly how to create a “business brand,” while still finding the time to run your business. It is true that most business owners are required to wear more than one hat in their daily activities. As an owner you are likely responsible for managing your staff, managing your revenue and expenses, working within your business, and making sure your product or service quality levels are what they should be to earn repeat business. That’s a tall order for any one person to fill, so then how can you make time to add building your personal brand to that sort of schedule? Defining your small business brand: Read More
The Importance of Promoting Your Small Business Brand by: Custom Toll Free, April 26, 2013 The importance of having a reputable and unique brand for your small business brand goes without saying. A reputable brand is directly tied to your marketing efforts and advertising effectiveness and how customers and potential customers view your business. Some of the larger brands, such as Apple, may encounter some difficulty in the near future with their brand. Apple may still be in the news as always, but not for customer opinions may have changed. Customers may be losing interest in what the large tech company’s new gadgets. Mashable’s breakdown of the latest earnings report covered what they called “4 Big Red Flags”: 1. Profit decline 2. Poor outlook 3. Nothing new Read More
What Defines a Great Brand? What you should consider when getting a vanity number for your brand? by: 00juno, April 23, 2013 Branding is an essential element to any marketing strategy. A great brand can go above and beyond its call to action and connect a message to a consumer within seconds. Furthermore, a well-defined brand can connect and create an instant product following. When associating a vanity toll free number to a brand, or making a new brand entirely—both of which are perfectly acceptable—there are a variety of factors to consider. Next you should consider whether or not your brand is easy to spell, easy to remember, and most of all able to convey a direct message. Read More
What Wikipedia Can’t Tell You About Brand Fragmentation by: Custom Toll Free, April 8, 2013 Brand fragmentation isn’t an entirely new disease, but with the proliferation of social media and other Internet-based marketing opportunities, it has become an epidemic. Read More
What Makes a Brand America Loves? by: Custom Toll Free, February 13, 2013 What makes a loved brand that everyone wants to do business with? What can you do to increase the love consumers show your brand? Trust has to be one of, if not the biggest factor. What is there to build a relationship on without trust? Without trust product hits are just a fad, there is no sustainability and there are certain to be plenty of charge backs. Read More
Why Vanity Toll Free Numbers Go the Extra Mile by: 00juno, February 1, 2013 When it comes to vanity branding, visuals can certainly make or a break the initial phases toward calls and conversions. Take for instance a case study by HubSpot which shows that Facebook photos generate 53% more likes than the average post. Believe it or not, vanity toll free numbers, whether featured on a billboard, at a bus stop, or on a print ad, have the same appeal and effect. Read More
What is Branding? by: Custom Toll Free, January 21, 2013 What is branding, what makes a brand, and why do you need one today? A brand is an identifying name or feature which differentiates a company or item from others sellers and products. Some of the most significant branding examples today include Apple, McDonalds, and Starbucks. This goes back to branding cattle and even before that. Some other early examples of branding include colored packaging in Britain and watermarks on paper in Italy. Some early adopters from the industrial revolution include Campbell's Soup, Quaker Oats, Coca-Cola, and Kellogg's Cereal. Read More