4 Toll Free Number Technology Trends Every Entrepreneur Should Follow

With 2014 approaching the halfway point, five technology trends have emerged to change the small business game. One important technology trend—the increasing prominence of a toll free vanity number—is the most critical component to any small business marketing and branding strategy.

Advanced Cloud Computing

Initially marketed to large corporations, cloud computing services are also incredibly valuable for small business owners and entrepreneurs. The technology allows small businesses to better organize and maintain software and hardware capacity. As a toll free vanity number does for enhancing customer service, cloud computing enhances the collection, sharing, and storage of vital small business data.

On Demand Services

Hardware as a Service (HaaS) and Software as a Service (SaaS) allow small business owners to implement new technology services, without having to invest in costly infrastructure. The on demand services reduce the costs small business owners face in an economy riddled with inflation. Small business owners and entrepreneurs have access to potent business software applications that do not require hiring information technology staffs or the need for costly technical installations, licensing, or upgrades.

Going Mobile

Smartphones may have revolutionized the concept of going mobile, but small business owners can expect tablets to have more impact on the computer communication paradigm. Entrepreneurs no longer have to share data, media files, and content marketing ideas via desktop computers exclusively. Tablets have quickly emerged as the computing choice of small business owners on the go. The mobile computers provide more portability than laptop computers, with the same level of performance.

In addition, every small business marketing strategy should format their websites, contact forms, calls-to-action, and all other content for mobile usage. At the close of 2013, 51% of individuals open their emails and surf the web on Smartphones and mobile devices. Jump with both your small business feet into the digital world, if you haven’t already. This is key to the success of any content marketing plan today.

Toll Free Vanity Number

Although acquiring a toll free vanity number may not be a new technology trend, per se, how small business owners utilize toll free vanity numbers has changed the marketing game. Savvy small business owners and entrepreneurs have transformed a toll free vanity number from a single line that takes incoming calls to designated numbers that handle a wide variety of small business tasks, from customer service to managing a short-lived promotional campaign, and even incorporate toll free texting. The expansion of how entrepreneurs use toll free numbers has increased the number of benefits associated with establishing a toll free vanity number.