Integrated marketing: Let no revenue stone go unturned by: Custom Toll Free, July 5, 2017 Now that technology is enabling simultaneous marketing campaigns through multiple venues, the concept of integrated marketing is taking off by leaps and bounds. The method utilizes traditional outbound marketing venues […] Read More
Inbox influx: 24 ideas for encouraging email subscribers by: Custom Toll Free, June 27, 2017 If you’re a solopreneur preparing to launch an email marketing campaign, one of your first tasks will be pulling together a list of subscribers. That isn’t always easy when you’re […] Read More
Spin doctors: Tips for creating a stellar company brand by: Custom Toll Free, June 13, 2017 Many companies, especially small businesses, treat branding like an afterthought. Yet that element of marketing can hugely impact how your products are perceived — and whether you’re thought of first […] Read More
Back in business: Why phones are more important to marketing than ever by: Custom Toll Free, June 6, 2017 There was a time when marketers feared call marketing was over and done with, slated to be replaced by the gargantuan growth of digital advertising. Not even close. Thanks to […] Read More
Trade show 101: 8 tips for optimizing leads at your next event by: Custom Toll Free, May 30, 2017 At their best, trade shows can be inspirational, educational and energizing. You come home with new knowledge, ideas for improvement and a set of really good sales leads. At their […] Read More
Stage management: Understanding the steps of the consumer buying process by: Custom Toll Free, May 23, 2017 As marketers continue to drill down into how best to engage with key customers, they’re taking a closer look at what happens at each stage of the buying process — […] Read More
Time trials: 6 workday scheduling tips for solopreneurs by: Custom Toll Free, May 16, 2017 Allotting your work time as a small business owner can be a challenge unto itself. The good news is that there’s no one telling you what to do from hour […] Read More
National or local vanity number? It’s all about your branding by: Custom Toll Free, May 9, 2017 Did you know you can structure your business vanity phone number to appear to be either local or nationwide? Either way, you can still incorporate memorable words, letters or a […] Read More
Word wizardry: Tips for choosing the best vanity number for your brand by: Custom Toll Free, May 2, 2017 Often, the simplest marketing messages are the most memorable. After all, in this age of digital cacophony, the average human attention span is now 8 seconds — less than that of […] Read More
Pick up the phone: 6 times voice contact really matters by: Custom Toll Free, April 25, 2017 Will the telephone ever disappear as a form of communication? Not in our lifetimes. Analysts contend there’s no way the digital word will ever replace voice-to-voice contact, especially when it […] Read More
