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1. Credibility
If a word spell vanity number isn’t for you for some reason or you really can’t find one that you like, then a numeric vanity number is still a much better choice than trying to do business and be limited by a local business phone number. Vanity numbers, even numeric ones offer instant credibility and a professional image and make gaining new customers and retaining past ones much easier.

Every business needs marketing and advertising to promote themselves and their products or services. Though if you are not careful and get caught up in illegal methods of advertising you could find yourself fined out of business in no time at all.

The recent release of 855 numbers has created quite a buzz, but which companies should be using them?

855 numbers are really no different than any other toll free numbers. However there are likely still more of them available and there may still be some prime vanity 855 numbers that are available for much less than their 800 counterparts.

If you have been planning a new start up and want to ensure the best results or are just looking for ways to improve your brand and conversions, a matching 855 toll free number and web domain name may be just what you need.

Choosing a winning web domain name can be a trying process these days. It can be incredibly difficult to find an available Internet domain that suits your needs and stands out, while matching your brand. So what if you reversed the process and selected a premium 855 toll free number first and then also used it as your web domain name? It has done wonders for a number of industry leading businesses today. This provides brand unity, an easy to remember business phone number and a web domain name that provides instant credibility.

The Internet may be the best way to market your business these days, yet consumers are more cautious about who they do business with. With an 855 toll free number as your web domain name you will enjoy an immediate professional image that portrays you as a sizable, professional company even if you are a one man shop. This will not only mean much higher conversion ratios from the traffic that you generate for your website but will also dramatically increase response ratios on your direct response advertising and will rocket the click throughs on your PPC campaigns for higher ROI and a shorter cash cycle.

If you are already married to a web domain name, then utilize the most advanced online 855 toll free search tools to find a matching vanity number so that you can still harness these benefits.

Why 855 toll free? 800 numbers are great but you will find that many of the best numbers are already in use, while the recently released 855 toll free prefix still has many fantastic and affordable choices available.

Looking for a toll free number, avoid these common mistakes…

Toll Free Number Hierarchy
There is nothing wrong with 888, 877, 866 or even the new 855 toll free numbers. These have all worked incredibly well for big businesses as well as the American Idol series. However, it is true that an 800 toll free number does offer a little more value. In fact it has been shown that 800 numbers receive 25% of the incoming calls intended for the other toll free prefixes.

Odd Numbers
If you are looking for a winning vanity number you will find that those which are entirely made up of your phrase or word are more valuable than those with stray numbers in them that can confuse callers or make them harder to remember.

Spelling
Your toll free numbers should not only be catchy but be easy to spell. Otherwise you are going to end up losing quite a bit of business from your marketing campaigns and potential referrals. Prospects are not going to sit there all day trying to remember your toll free number or trying to figure out what they spelt wrong. Make it easy for them if you are truly interested in maximizing marketing ROI.

Brand Unity
There are lots of cool toll free numbers to choose from, but you should certainly start by searching for those that will unify your brand. Search by keyword or phrase to look for a toll free number that includes your business name or web domain name, preferably both. Savvy entrepreneurs are now even looking for winning vanity numbers first and then building their brands around them.

Securing Multiple Variations
Just as with Internet domain names, if you don’t secure multiple variations of your toll free number that include common spelling mistakes and the other toll free prefixes you are leaving the door open for your competition to move in on your business.

USE IT
A toll free number could easily be one of if not the best investment you make in your business. Though unless you use it and really put it to work for you, you will not enjoy many of the advantages and benefits they offer. Your new toll free number should be on every communication you have with the public.

For most the word ‘worst’ and 855 vanity numbers probably don't even belong in the same sentence. Though if you are looking to harness the power and many benefits that 855 vanity numbers can offer, of course you want to get your hands on the best possible number or numbers for your business. So what should you be looking for in a great 855 vanity number?

For a start you want to make sure that any 855 vanity numbers you are considering match your branding or at least effectively target any niches that you are going after as part of your overall marketing strategy. By using the most advanced search tools for 855 vanity numbers you can search for winning toll free numbers by keyword or phrase. You will not only find that your first choice may be available but get dozens of other great suggestions as well.

You may have noticed other companies utilizing toll free numbers that use more than the standard seven digits following the toll free prefix. However, while this can help to get your message across effectively and position your company well, this does leave room for mistakes on behalf of the caller and you may be best served by sticking to the normal seven digits when choosing your 855 vanity numbers. The same principal applies to spelling. Great 855 vanity numbers are easy to remember and should be easily spelled. Otherwise you face the potential of losing potential customers and referrals because they get frustrated trying to call you, or worse, get connected to your competition.

One thing you shouldn’t have to worry about with 855 vanity numbers compared to the other toll free prefixes is the numbers history. In the past when reserving 800, 888, 877 or 866 numbers you always wanted to make sure that the previous owner did not have a bad reputation. Fortunately as 855 vanity numbers are new and fresh you can reserve them with confidence which is part of the reason that they have been in such high demand.

With the increase of natural disasters and terrorist threats over the last ten years, business continuity has increasingly become a bigger concern for companies of all types. So are 855 numbers an effective form of business continuity insurance?

Most brick and mortar businesses have business insurance already. However if they read their policies or have been through a disaster already, they know they will be left uncompensated in most cases despite having forked out large sums of money in premiums. A few emerging companies provide information on protecting your business continuity and can create elaborate plans for all types of contingencies; however, such extensive planning isn’t always needed or the best use of capital for many organizations. So how can 855 numbers provide a superior level of business continuity that is far more affordable?

Business continuity planning's purpose is to ensure that despite a natural or man-made disaster, whether hurricane, earthquake, or bombing, your business can continue to operate. Even when the economy was at its most buoyant for most companies, just missing a few days of business could be ruinous. What plans and safeguards do you have in place right now? Imagine what would happen if all of your business phone lines were down for a week, your month’s marketing budget was completely wasted, and you lost 25 percent of your current clients because they couldn’t get ahold of you? Your organization may be able to survive, though it would certainly mean a massive loss of market share and leave you struggling to catch up for at least a year while your competition fed off of your demise.

855 numbers can enable your business to set up emergency forwarding plans in advance so, should your main place of business or any branches be affected by a disaster, incoming calls can be immediately routed to preset alternative numbers so you never have to miss a beat. 855 toll free numbers, together with outsourcing and cloud-computing, document-sharing tools, can help you seemlessly to keep your operations running and revenues coming in.