How Toll Free Numbers Answer the Click-To-Call 2.0 Challenge

Picture yourself in the heart of Smartphone society. It’s here, and if you need reassurance, here’s a picture of a Motorola RAZR in a museum. Remember how cool it felt to have that in your pocket? It won’t be long before iPhones and Galaxys start coming out even small and thinner than its predecessors. Likewise, the connections are becoming sharper, more accessible, and more streamlined.

We’ve said it before and we’ll say it again: Treat your clicks like calls. Regardless of whether customers wander through your door or window shop online and surf your website, Smartphones and Skype have evolved toward this trend. Technology has allowed for phone numbers to function and appear as a hyperlink that instantly connects to your line.

As technology continues to evolve, customers grow more impatient. So if you think having a chat box or an e-mail button on your website is a more convenient way to communicate with customers with questions about your product or service, guess again.

Here are the advantages to having a toll free number on your website that’s click-to-call:

·Reduces Abandonment and Bounce Rate: Did you know that websites have an abandonment rate of 20% when there’s no phone number?

·Captures Customer Information: With Custom Toll Free’s call tracking information, you can measure call analytics to better cater to your targeted audience.

·Improved Customer Experience: Some customers have special needs which can bring you a very special working relationship. See what solutions having a toll free number can offer them.

·An Easy-to-Remember Vanity Number and Domain Name: Even when customers close their laptops, lock up their touch-screens, and minimize their browsers, having a vanity number that’s as easy to remember as your domain name will keep them coming back.

A vanity toll free number on your site is an automatic call to action. Make the most of your marketing by letting customers know that you’re there to answer any questions regarding your product or service–all within a click and AT no cost. Regardless of what you’re selling, streamlining your communication can only sell it further.

Image credit: © Gary Cookson | Dreamstime.com