Why Toll Free Numbers are Data-Driven

Many of the small business owners understand the benefits of toll free numbers. Vanity numbers build the type of trust that produces instant credibility. The numbers boost your small business brand in highly competitive markets. Most important, toll free numbers provide an excellent return on your marketing dollars.

Today it’s all about big data. Small business owners can incorporate big data into their strategic thinking and planning by tracking the success of their toll free numbers. Here are some reasons why toll free numbers are data driven.

Toll Free Tracking

Toll free number tracking provides small business owners with accurate information on incoming calls. Information gleaned from data reports increases your business intelligence, which provides you with the capability to improve the targeting of customers and eliminate guessing about consumer behaviors.

Small businesses can track campaign and media outlet performance, as well as collect caller data that includes demographics, locations, household incomes, and home values. Small business owners track toll free numbers to learn which of the radio spots produce the most calls. The educated decisions they make for acquiring toll free numbers helps them to realize an even greater return on their marketing investments.

Here are some data-driven tools for toll free numbers:

• First Time Caller Detail
• Repeat Caller Detail
• Top Area Codes Report
• Top Cities Report
• Addresses
• Daily Call Summary
• Hourly Call Summary
• Zip Code Summary

Dynamic Phone Tracking Toll Free Numbers

Once you decide that data-driven results matter for your toll free number program, the next step involves finding the best service to provide you with accurate data. One such service is dynamic phone tracking, which provides small business owners with toll free number origin data. The Internet-based service matches toll free number advertising campaigns to determine which ads produce the most toll free number calls. Data accuracy ensures your small business converts more potential customers into lifelong patrons of your small business.

Most small business owners use Google analytics data to track website visitors and several other sources of data. Although Google Analytics presents useful data, dynamic phone tracking kicks data-driven toll free number results up a notch by presenting cleaner data that closely ties small business marketing to the right consumer niches. The more toll free numbers that you acquire for your small business, the more conversions you can expect to make with potential customers.